Decorative Dots
website health check

Website Health Blueprint

The Website Health Blueprint is for businesses that want to power up their websites and grab their share of search, traffic, and conversions, but don’t have the time or expertise to do it right.

The blueprint is designed to ferret out opportunities for revenue growth, rather than simply iterative or marginal improvement.

What You Get

We lead with SEO strategy, not checklist tactics. Our goal is to identify the business outcomes you want SEO to impact, and the quickest route to success.

Manual Custom Report

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    Complete findings report with data you can visualize (and understand)
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    Video screen shares that walk you through the highlights and lowlights
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    Recommendations punch list with detailed, actionable guidance
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    SEO strategy blueprint for how to grow your organic search
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    One hour phone consultation where you can ask follow-up questions

What We Evaluate

SEO Strategy

Basic
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    Your ideal customer profile (ICP)
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    Your total addressable market (TAM)
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    Your ICP's typical search journey and intent, from interest to purchase
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    The value you offer potential customers relative to the competition
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    Your website's differentiated customer experience

Site Performance

Basic
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    Crawling & indexing
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    Security & accessibility
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    Page speed
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    Page experience & Core Web Vitals (CWV)
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    Hosting & CDN

User Experience

Basic
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    Site architecture & navigation
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    Mobile friendly
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    Responsive design
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    Visual hierarchy & aesthetics
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    Engagement & personalization

Multimodal Content

Basic
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    Text, images, video, audio, and interactive content quality & depth
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    Experience, expertise, authority & trust (E-E-A-T) review
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    Duplicate content
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    Query to landing page relevancy

On-Page Factors

Basic
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    Keyword analysis (brand vs. non-brand)
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    Title, meta & alt tag structure
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    Schema markup
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    Internal link structure
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    Image optimization

Conversion Optimization

Basic
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    Calls to action (CTAs)
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    Lead magnets
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    Sales pages
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    Forms
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    Purchase paths
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    Checkout flows

Competitor Landscape

Advanced
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    Benchmark up to 3 competitors
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    Domain vs domain for keywords, traffic, organic ranking, meta data, ad listings
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    Keyword gap analysis
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    Backlink profiles

Off-Page Factors

Advanced
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    Backlink profile
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    Brand equity, authority and recognition
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    Share of voice
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    Social media presence
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    Local ranking & knowledge panels

Data Analytics

Advanced
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    Configure & customize KPIs and conversion trackers for Google Analytics 4

Pricing

Our pricing is designed to be affordable for small-to-midsize businesses whose websites are 300 or fewer pages. Nothing about our services is standard or cookie cutter. Our blueprints, roadmaps and playbooks are highly personalized and specific to your business profile, industry or niche.

Basic

$1,500

One-Time Payment**
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    Delivery timeline: 10-14 days
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    Pricing based on a website with 300 or fewer pages*
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    We require access to your:
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      Google Search Console
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      Google Analytics 4
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      CMS
    Want us to fix the errors, warnings or opportunities we found? Full remediation will be priced separately at the conclusion of the project
    Purchase Now

Advanced

$2,500

One-Time Payment**
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    Includes all Basic elements plus Advanced elements
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    Delivery timeline: 14-18 days
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    Pricing based on a website with 300 or fewer pages*
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    We require access to your:
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      Google Search Console
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      Google Analytics 4
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      CMS
    Want us to fix the errors, warnings or opportunities we found? Full remediation will be priced separately at the conclusion of the project
    Purchase Now

* Over 300-page websites may require a custom quote.

** Since we allocate resources and workflow based on project commitments, payment is required in advance. All payments are securely encrypted and processed through Stripe. Available payment methods include: Apple Pay, Google Pay, ACH Direct Debit, Mastercard, VISA, American Express, Discover, and AfterPay/ClearPay (Buy Now, Pay Later in 4 interest-free installments). All payments are non-creditable and non-refundable. Buy Now, Pay Later obligations are non-cancelable.